Difference between revisions of "How to create an XML product feed"

From Spiffy Stores Knowledge Base

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Setting up an XML feed for your products is a great way to get added exposure for your online store by syndicating them to a variety of shopping portals.
 
Setting up an XML feed for your products is a great way to get added exposure for your online store by syndicating them to a variety of shopping portals.
  
An xml feed is a means to publish frequently updated data in a consistent data format. With product listings, that data is the product name, price, description, manufacturer, photo url’s, etc.  
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An XML feed is a means to publish frequently updated data in a consistent data format. With product listings, that data is the product name, price, description, manufacturer, photo URLs, etc.  
  
 
Since the data is in a standard format, it can sometimes be used by other sites to populate their databases of products on your behalf — automating the otherwise manual task of data entry that would be required to place your products on those sites.
 
Since the data is in a standard format, it can sometimes be used by other sites to populate their databases of products on your behalf — automating the otherwise manual task of data entry that would be required to place your products on those sites.

Revision as of 14:12, 20 January 2011

Setting up an XML feed for your products is a great way to get added exposure for your online store by syndicating them to a variety of shopping portals.

An XML feed is a means to publish frequently updated data in a consistent data format. With product listings, that data is the product name, price, description, manufacturer, photo URLs, etc.

Since the data is in a standard format, it can sometimes be used by other sites to populate their databases of products on your behalf — automating the otherwise manual task of data entry that would be required to place your products on those sites.